This package is a great mix of iconic and typographic styles that embraces a fashionable and contemporary mixture of traditional and letterpress design. The goal was to design and promote a fictitious Company to fit a new contemporary audience by enhancing them to follow this new service or product.
Designed by: Daniel Rodriguez
School: The School of Visual Arts
Class: Corporate Identity
Instructor: Eric Baker
Year: Junior
© 2011, Daniel Rodriguez
Designed by: Daniel Rodriguez
School: The School of Visual Arts
Class: Corporate Identity
Instructor: Eric Baker
Year: Junior
© 2011, Daniel Rodriguez
Gold Winner of the 2013 New Annual Talent Graphis Competition
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/fa830a6b-3c88-4ca9-800b-4215f37e8a9d_rw_1200.jpg?h=2e3798d0103e46ed73dba9f6915e156f)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/0d0896b9-148d-4f03-a7b9-9781442fe73f_rw_1200.jpg?h=cd0d3271b68081bef6f38971b46950eb)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/e9f579c7-c22d-4273-b7a8-03ed7dd932e8_rw_1200.jpg?h=df4ee80d63795bcb40ce221cc7a96f76)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/4f8015ac-bedf-42e6-9879-78727bcf290d_rw_1200.jpg?h=9d138561ef2e7d0a7962edc4e3764b8a)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/64ae0fc6-3ff5-4bb2-a805-4405cbfe56eb_rw_1200.jpg?h=a68d0d8d8dc40443011db9a40d9117a4)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/abefab48-8cff-4a38-b606-767cc162f81b_rw_1200.jpg?h=cea08ebf0c2d14bf61972954a8e1be85)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/585496b4-55f8-4ff3-9479-5edf7d6379d3_rw_1200.jpg?h=734195c19a1c845f6f5c02cf7455a84d)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/6b1a5c1d-7f06-46c6-980d-28251cd5d90c_rw_1200.jpg?h=786241fdb4649a60c3901f57194950ec)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/977d4237-3236-401d-9193-3af976ec3d8e_rw_1200.jpg?h=c9c24faed0e7088ea90c03d53329a84e)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/55944baa-4c1f-41ce-bfba-6bb7f385d2a2_rw_1200.jpg?h=cfbb021cd4edfa73f225ba55cd6ee63e)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/e4fa42d2-eeb9-491a-a498-774db899eac4_rw_1200.jpg?h=322e8af1f6a600c9073a90b324f29f85)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/79a546e2-9d6b-4325-89c8-752199cfd64e_rw_1200.jpg?h=7615819baf1dd3b5323b4b495451522d)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/2688c6f4-2e20-481f-90d9-028134a910e5_rw_1200.jpg?h=f91c1a9731492daeefe320872237095a)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/2ed23299-2258-4ac0-9859-349fd37cd5ee_rw_1200.jpg?h=c16ab76f8672fa47fe0b0dd5a1a58d86)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/2da9b6a6-b9b3-4ac7-bca2-5e091c9fe7c0_rw_1200.jpg?h=2c43debc175002078c7e56009c7e138d)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/281e057f-5a2e-4c00-88b6-0e1a7c90130c_rw_1200.jpg?h=9ecbd7c9ea6fbf07f26d3d2dc509afb7)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/6c23dc78-c69f-41e1-9402-63a6d464bb01_rw_1200.jpg?h=dcb87b9a4dcd951cf164cef65d4c74f6)
![](https://cdn.myportfolio.com/0e96024a2c7a70138ee02f5c7aae44e0/54abba1d-24c0-471c-acd9-c1c748125131_rw_1200.jpg?h=a5f5d60f98a245418fe82675d6deadc9)